Webinar | How to Drive LinkedIn Visibility with Content Engagement

Please don't forget to ADD this event to your CALENDAR!
Tuesday, December 15, 2020
03:00 PM - 04:00 PM CST

01:00 PM - 02:00 PM (Pacific)
02:00 PM - 03:00 PM (Mountain)
03:00 PM - 04:00 PM (Central) 

04:00 PM - 05:00 PM (Eastern)

Zoom Invitation Will Be Shared the Day Before the Event



Interacting with content on LinkedIn drives visibility, credibility, connection and influence. How you actually engage - whether Posting, Sharing, Commenting or Liking – influences what people think about you as a board director, executive and PDA member. It also impacts what people think about the companies and organizations you’re a part of, like the PDA. Learn strategies and best practices for LinkedIn content engagement, including how to engage with posts by fellow PDA members and the PDA LinkedIn company page.

Thank you to our National and Gold Chapter sponsors!




Alyssa Gelbard
Founder and President
Point Road Group

Alyssa Gelbard is the Founder and President of Point Road Group, a global personal branding and consulting firm that helps companies and executives make powerful impressions to achieve their goals. She advises clients including private companies, start-ups, Fortune 500 companies, professional associations and nonprofits, as well as selected individual executives and board directors. Alyssa is a frequent speaker on digital presence, LinkedIn, personal branding, networking and career advancement.

She is a member of the Board of Directors of the NY Chapter of Financial Executives International and serves as Career Management Chair. Alyssa is also a member of the Advisory Board of the Graduate Sports Management Program at Endicott College and a founding member of the NY Chapter of the Private Directors Association where she is Membership Chair.

Alyssa is an elected member of the Tufts University Alumni Council and co-chairs the Career Services Committee. She also co-chairs the Tufts Women's Network in NY.

Alyssa has an MBA in Marketing from NYU Stern School of Business and a BA in Sociology from Tufts University.