Webinar | LinkedIn Content Engagement Best Practices

Please don't forget to ADD this event to your CALENDAR!
Tuesday, June 16, 2020
04:00 PM - 05:00 PM CST

02:00 PM - 03:00 PM (Pacific)
03:00 PM - 04:00 PM (Mountain)
05:00 PM - 06:00 PM (Eastern)

Zoom Invitation Will Be Shared the Day of the Event



Interacting with content on LinkedIn drives visibility, credibility, connection and influence. How you actually engage - whether Posting, Sharing, Commenting or Liking – influences what people think about you as an executive, board director and PDA member. Learn strategies and best practices to drive LinkedIn content engagement and best engage with posts by PDA national and fellow PDA members.

Thank you to our National and Gold Chapter sponsors!




Alyssa Gelbard
Founder and President
Point Road Group

Alyssa Gelbard is the Founder and President of Point Road Group, a global personal branding and consulting firm that helps companies and executives make powerful impressions to achieve their goals. She advises clients including private companies, start-ups, Fortune 500 companies, professional associations and nonprofits, as well as selected individual executives and board directors. Alyssa is a frequent speaker on digital presence, LinkedIn, personal branding, networking and career advancement.

She is a member of the Board of Directors of the NY Chapter of Financial Executives International and serves as Career Management Chair. Alyssa is also a member of the Advisory Board of the Graduate Sports Management Program at Endicott College and a founding member of the NY Chapter of the Private Directors Association where she is Membership Chair.

Alyssa is an elected member of the Tufts University Alumni Council and co-chairs the Career Services Committee. She also co-chairs the Tufts Women's Network in NY.

Alyssa has an MBA in Marketing from NYU Stern School of Business and a BA in Sociology from Tufts University.